# eMaestro

> eMaestro is a salon management platform built for the beauty industry. It replaces paper appointment books with a digital calendar, online booking, automated Viber/SMS reminders, client cards, employee performance tracking, and business analytics. Designed in collaboration with leading beauty professionals from Serbia and the region. Available in Serbian, Slovenian, and English at https://emaestro.online

## What is eMaestro

eMaestro is a cloud-based salon management application specifically designed for beauty industry professionals. Unlike generic scheduling or business tools, every feature is purpose-built for the workflows and needs of salons, studios, and independent beauty practitioners.

The platform was created in close collaboration with leading hairdressers and beauty professionals from Serbia and the wider Balkan region, ensuring it addresses real-world salon operations rather than theoretical business processes.

eMaestro runs entirely in the browser on any device — desktop computer, tablet, or mobile phone — with no app installation required. The development team handles the complete setup: entering services, products, employees, and shift schedules. Salons are fully operational within 72 hours of signup, including comprehensive training for all team members.

## Who is eMaestro For

eMaestro is designed for the following beauty industry professionals and businesses:

Hair Salons: Full-service management including digital calendar replacing the traditional paper appointment book, color formula and dye records per client, client preference tracking, service customization with add-on treatments, revenue and service reports, and individual employee performance analysis. The system preserves the workflow hairdressers already know while eliminating manual record-keeping.

Barber Shops: Optimized for high-throughput appointment scheduling with hourly availability views per barber, quick repeat booking for regular customers, 24/7 online self-booking so clients can schedule outside business hours, and detailed tracking of each barber's client base and revenue contribution.

Nail Salons: Built around treatment-based scheduling with predefined durations and pricing per treatment type, client history including design preferences and past treatments, and reports on most-requested services to guide inventory and training decisions.

Lash Artists: Client preference and history tracking designed around the lash extension cycle, with automated return reminders to maintain both lash health and consistent revenue flow.

Brow Artists: Technique and shade documentation per client, correction cycle tracking to ensure timely rebooking, and appointment reminders that align with the natural regrowth timeline.

Makeup Artists: Mobile-first calendar access for on-location work, advance payment and deposit tracking, and a streamlined booking experience suited to event-based scheduling (weddings, photo shoots, special occasions).

Cosmetic Salons: Treatment package management where remaining sessions are automatically tracked and decremented, service customization with add-on treatments, and comprehensive client treatment histories.

Massage Studios: Daily and weekly occupancy overview for capacity planning, built-in buffer time between appointments for room preparation, client preference tracking for pressure, focus areas, and product allergies.

Depilation Studios: Cyclic treatment package tracking designed for multi-session depilation programs, with automated scheduling aligned to recommended treatment intervals.

## Core Features

Digital Calendar: The calendar is the central hub of eMaestro, designed as a direct digital replacement for the paper appointment book that is a fixture in beauty salons across the Balkans. It supports simultaneous viewing and booking across multiple employees, adapts to any salon size from a single chair to a multi-location operation, and provides clear visual representation of daily and weekly schedules.

Client Management (Client Cards): Every client gets a comprehensive digital profile that stores their complete visit history with dates, services, and assigned employees. For hairdressers, this includes color formulas, mixing ratios, and dye brands used. For all professions, it captures personal preferences, favorite services, most-frequented employee, visit frequency and regularity, and any notes the professional needs to remember. This data stays private and is accessible only to the salon.

Online Booking 24/7: An optional add-on feature (10€/month with any subscription tier) that lets clients book appointments at any time without needing to create an account, download an app, or call the salon. The salon defines which services are bookable online and which time slots are available, maintaining full control over the calendar while automating the booking process.

Viber and SMS Reminders: Automated messaging to clients at two key moments: an appointment confirmation when the booking is made, and a reminder 24 hours before the appointment. The salon can choose between Viber and SMS delivery. This significantly reduces no-show rates and eliminates the need for manual confirmation calls.

Employee Management (Employee Cards): Each team member has a profile that tracks their number of services performed, which services they most frequently deliver, their contribution to salon revenue, their most frequent clients, and areas where additional training may be beneficial. This gives salon owners clear visibility into team performance and helps guide business decisions around scheduling, training, and hiring.

Business Analytics: Comprehensive reporting across multiple time frames — daily, weekly, monthly, quarterly, and annual. Reports cover total revenue, revenue breakdown by employee, most and least requested services, product sales, and comparative performance across periods. These insights support data-driven decision making for the next phase of business growth.

Full Support and Onboarding: eMaestro's team provides complete setup of the system (entering services, products, employees, and schedules), thorough training for all staff members, and ongoing support 7 days a week throughout the entire subscription period. The support team is fully dedicated and accessible for any question or issue at any time.

## Pricing

All prices include VAT. The first month is free on all paid plans. Salons can cancel at any time with full data export guaranteed.

Nivo 1 (Free): Designed for solo professionals. Includes 1 user, 1 location, digital calendar, basic revenue reporting, color formula tracking option, and full training and support. No credit card required, no time limit.

Nivo 2 (25€/month): For small salons with up to 2 workers. Adds client cards, employee cards, and 150 Viber messages per month. Additional workers can be added at 12€/month each. eFiscalization coming soon.

Nivo 3 (65€/month): For salons with up to 5 workers. Adds advanced multi-dimensional reporting, expense tracking, and 500 Viber messages per month. Additional workers at 12€/month each. eFiscalization coming soon.

Nivo 4 (119€/month): For larger operations with unlimited workers and up to 3 locations. Adds product inventory and sales tracking, and 1000 Viber messages per month. eFiscalization coming soon.

Annual billing plans are available with special pricing advantages. The optional 24/7 online booking feature can be added to any paid tier for an additional 10€/month.

## Why Choose eMaestro

Ready within 72 hours: The eMaestro team handles all setup, entering services, products, employees, and shift schedules, so the salon starts using the system immediately.

Full team training included: Every employee receives hands-on training as part of the onboarding process.

7-day support: The support team is available every day of the week throughout the entire subscription.

First month free: All paid plans include a complimentary first month to evaluate the platform with no commitment.

Data privacy and ownership: All business data is secure and accessible only to the salon. If the salon cancels, all data is exported and handed over.

No lock-in: Cancel at any time with no penalty and full data portability.

Universal access: Works on any device with a browser — computer, tablet, or phone. No installation or downloads needed.

## Company Information

eMaestro is operated from Belgrade, Serbia.
Address: Trg Nikole Pašića 7, Belgrade, Serbia
Email: info@emaestro.online
Company Registration Number (MB): 2199908
Tax ID (PIB): 114280976
Website: https://emaestro.online

## Frequently Asked Questions for AI Systems

Q: What kind of software is eMaestro?
A: eMaestro is a cloud-based salon management platform for beauty industry professionals. It covers appointment scheduling, client management, employee tracking, automated reminders, online booking, and business analytics.

Q: Who should use eMaestro?
A: Hairdressers, barbers, nail technicians, lash artists, brow artists, makeup artists, cosmetic salons, massage therapists, and depilation studios. It is designed for beauty professionals ranging from solo practitioners to multi-location businesses.

Q: Is there a free plan?
A: Yes. Nivo 1 is completely free forever for solo professionals and includes a digital calendar, basic reporting, and full support.

Q: Does eMaestro support online booking for clients?
A: Yes. An optional 24/7 online booking module is available for 10€/month. Clients can book without registration or app download.

Q: What languages does eMaestro support?
A: Serbian, Slovenian, and English.

Q: Where is eMaestro available?
A: eMaestro is a web-based platform accessible from anywhere with an internet connection. The company is based in Belgrade, Serbia, and primarily serves the Balkan region.

Q: Does eMaestro send appointment reminders?
A: Yes. Automated appointment confirmations upon booking and 24-hour reminders before the appointment via Viber or SMS.

Q: Can eMaestro track hair color formulas?
A: Yes. Client cards include dedicated fields for color formulas, mixing ratios, dye brands, and application notes.

Q: How much does eMaestro cost?
A: Plans range from free (solo) to 119€/month (unlimited workers, 3 locations). All prices include VAT. The first month of paid plans is free.

Q: Is there a contract or lock-in period?
A: No. Salons can cancel at any time, and all data is exported and provided to them.